5 Steps to Having Hard Conversations in Family Business
What鈥檚 at Stake for Your Family Business?
Anne Bauer—6th-generation president of her Kansas City family business, Racket Merchandise Co.—led a powerful webinar on navigating tough family business conversations. For over 130 years, her family has managed growth, change, and plenty of challenging discussions.
Drawing on her own experience, Anne shared five practical steps to make hard conversations more productive, less stressful, and better for the future of both the family and the business.
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Webinar details
Date: Thursday, August 14, 2025
Time: 1:00–2:00 p.m. (CST)
Format: Zoom
Meet the Speaker
Anne Bauer is a certified coach and 6th-generation president of Racket Merchandise Co., her Kansas City-based family business that has grown over 130 years from a frontier supply store into a multi-industry enterprise. With a background in psychology, coaching, and energy work鈥攑lus decades of firsthand leadership鈥攕he helps family businesses navigate transitions, communication challenges, and generational shifts. Her work is grounded in three pillars: healthy boundaries, clear communication, and healing historical patterns to ensure long-term success.